Home » General » Alaska Airlines exec reveals how it’s going to add basic economy without repeating the mistakes of Delta, American, and United (ALK)

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Alaska Airlines exec reveals how it’s going to add basic economy without repeating the mistakes of Delta, American, and United (ALK)

Alaska Airlines Boeing 737

  • Alaska Airlines is going to launch a discount ticket class later this year called Saver Fare.
  • Saver Fares are more restrictive than Alaska’s regular economy tickets, but will still allow passengers to pre-select seats and bring on board carry-on bags.
  • It’s Alaska’s answer to the basic economy fares offered by American, Delta, and United.
  • Like basic economy, Saver Fares are a price matching mechanism for full-service airlines to compete against low-cost and ultra-low-cost carriers.
  • Alaska is working to ensure the airline clearly communicates with its customers.

Alaska Airlines is set to launch a new discount ticket class by the read more >>>

Source : BusinessInsider.Com





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