Air India makeover and new livery

Air India has released a fresh brand identity, updated aircraft livery and a program to completely refurbish the interiors of its legacy fleet of 43 widebody aircraft to the tune of $400 billion USD mid-2024.

The story behind the new livery

The redesigned appearance takes the iconic Indian window shape, historically associated with Air India, and transforms it into a golden window frame. This frame embodies the concept of a ‘Window of Possibilities.’

The airline’s new emblem, named ‘The Vista,’ draws inspiration from the peak of the golden window frame. It signifies boundless opportunities, progressiveness, and the airline’s confident and forward-looking read more ⇒

Source:: AirlineRatings.Com

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