Airbnb quietly acquired Koko, an AI-powered content moderation startup, in 2018 as it looked to avoid the pitfalls faced by social media platforms around toxic content

brian chesky

  • In November 2018, Airbnb quietly acquired Koko, an AI-powered startup used by companies like Pinterest, Kik, and Tumblr “to identify bad actors and damaging content.”
  • Airbnb made the purchase around the time Facebook and other social media companies started facing increased scrutiny around efforts to police content.
  • As Airbnb’s platform approached six million listings, it too was looking for a way to more quickly and efficiently identify things hate speech and posts about self-harm.
  • Koko initially started as a crowdsourced mental health tool through a clinical trial at MIT, eventually incorporating AI to speed up its moderation services.
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    Source : BusinessInsider.Com

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