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Allegiant, Detroit Pistons Launch Multi-year Partnership

DALLAS – Allegiant (G4) announced a multi-year partnership with the NBA’s Michigan-based Detroit Pistons. The low-cost carrier will become the “Official Airline of the Detroit Pistons.”

To explain why the airline and the NBA team decided to create this unique partnership, the airline said Michigan is a very important state in its network. Indeed, the carrier operates 29 routes to three airports in this state, including Grand Rapids (GRR) and Flint (FNT), two G4 permanent bases.

The airline also explained that it shared many values with the basketball team, such as diversity and inclusion. The airline therefore decided to sponsor the ‘Pistons Pride read more ⇒

Source:: “Airways Magazine”

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