LIFT Defies Gravity – New Airline Launches in South Africa Today

MIAMI – South African aviation enthusiasts and travelers are celebrating the launch earlier today of the country’s newest airline. LIFT Airline (GE) flew its inaugural flights between Johannesburg and Cape Town (with one flight flying each way) using two of its fleet of three Airbus A320-231 aircraft.

LIFT Airline is a start-up South African low-cost airline that will operate on major domestic routes from O. R. Tambo. The new airline is betting on low operating costs and oil prices to withstand an industry crisis that has left national flagship SAA struggling to survive and has sunk other low-cost carriers.

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Source:: “Airways Magazine”

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