MIAMI – Today in Aviation, Icelandic low-cost carrier WOW Air (WW) acquired rival Reykjavík-based low-fare airline Iceland Express (HC) in 2012. WOW Air Stressed that this was a takeover, not a merger with WW purchasing HC’s route network, branding and customer base. It also allowed the airline to gain access to ‘all knowledge and expertise […]
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Source:: “Airways Magazine”