WOW Air CEO reveals the key mistake his airline and low-cost rivals such as Norwegian have made

• Low-cost, long-haul carriers like WOW Air and Norwegian Air have made trans-Atlantic flying much more affordable in recent years.
• However, with the financial instability faced by both carriers, there are questions as to whether the business model can be viable in the long-run.
• According to WOW Air’s CEO, low-cost, long-haul airlines, including his own and rival Norwegian, have made the mistake of introducing a premium cabin and operating multiple types of aircraft.
• This complicates service delivery and increases the cost operation.

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Source : BusinessInsider.Com